360° Digital / Immersive Experience:
The Ripple Effect
I created this 360° animation and immersive projection as an advocacy piece to support the International Committee of the Red Cross' work reuniting families caught up in war zones. We designed this immersive experience to illustrate how: when someone goes missing, the effect ripples out to partners, families, neighbours & entire communities.
As digital content, it is best viewed on a mobile phone as you follow this ripple effect by moving your device and discovering how it impacts different people.
This 360° video was originally created for a multiscreen projection for a live event to immerse the viewer in the ripple effect.
It was very complicated to time the videos to align perfectly and to create an immersive experience whilst also giving enough space for the event itself.
I needed special fabric for the projection shipped in and two days before the screens arrived, I broke my wrist (ow) so couldn't do as much of the setting up as I wanted to do. Very grateful for the helping hand to keep the show on the road!
Here you can view the social media non 360° version
Currently, the International Committee of the Red Cross is searching for over 100,000 people reported missing by their families.
Script by Jenni Smout.